Charlotte Gourmet Daily

Charlotte Gourmet Daily was founded in Charlotte, North Carolina by two established chefs. Their concept was to create high-end gourmet food typically found in chic restaurants and deliver it to local homes, offices and private events. We started by developing their brand strategy, identity and expression across multiple touch-points. Next we created the brand positioning “Have delicious delivered today” inviting diners to have these decadent delights delivered directly to their doorsteps. Their response … tasty!